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Privacy Policy

Effective Date: 01/04/25
Website: www.avonbridgeacademy.com
Data Controller: Avonbridge Academy Ltd

Your privacy is important to us. This Privacy Policy outlines how we collect, use, store, and protect your personal information when you interact with our website or services. By using our services, you consent to the practices described below.

1. Information We Collect

We collect the following types of data:

a. Personal Information

When you make a purchase, register a student, or contact us, we may collect:

  • Parent/guardian name

  • Student name and age

  • Email address

  • Phone number (optional)

  • Payment and billing information

b. Usage Data

We collect data on how you interact with our website using tools like Google Analytics or Wix analytics. This may include:

  • IP address

  • Browser type

  • Pages visited

  • Time spent on site

  • Referral source

2. How We Use Your Data

We use your data to:

  • Deliver tutoring services

  • Manage enrolments and scheduling

  • Process payments and invoices

  • Send service-related communications

  • Improve the website and customer experience

  • Respond to enquiries and support requests

We do not use your data for unsolicited marketing and will never sell your data to third parties.

3. Legal Basis for Processing

Under the UK General Data Protection Regulation (UK GDPR), we rely on the following lawful bases:

  • Contractual necessity (to deliver services you have paid for)

  • Legal obligation (for tax and accounting purposes)

  • Legitimate interests (to improve our services and maintain security)

  • Consent, where required (e.g., newsletter opt-in)

4. Third-Party Services

We may share necessary data with trusted third-party providers strictly for the delivery of services, including:

  • Wix (website host and booking)

  • Stripe/PayPal (payment processing)

  • Zoom or equivalent (session delivery platform)

  • Google Workspace (email and internal admin)

Each third party is bound by their own data protection policies and GDPR compliance.

5. Cookies

We use cookies to improve website functionality, analytics, and performance. You can manage your cookie preferences through your browser settings.

6. Data Retention

We retain your personal data:

  • For as long as your child is enrolled

  • For up to 6 years after service completion (for legal/accounting purposes)

You may request earlier deletion of your data unless we are legally required to retain it.

7. Data Security

We take reasonable and appropriate measures to protect your data from unauthorised access, disclosure, or loss. This includes:

  • Secure SSL encryption

  • Role-based access control

  • Password-protected internal systems

8. Your Rights (UK GDPR)

You have the right to:

  • Access the personal data we hold about you

  • Request correction of incorrect data

  • Request deletion (in certain circumstances)

  • Object to processing

  • Request data portability

  • Withdraw consent at any time (for marketing or non-essential communications)

To exercise these rights, contact us at: info@avonbridgeacademy.com

9. Children’s Data

Our services are provided to students under 18 with the consent and involvement of a parent or guardian. We do not knowingly collect personal data from children without such consent.

10. Changes to This Policy

We may update this policy occasionally to reflect changes in legal requirements or service offerings. Updates will be posted on this page, and we encourage you to review it periodically.

11. Contact Us

If you have questions about this policy or your personal data, please contact:
📧 info@avonbridgeacademy.com
📍 Avonbridge Academy Ltd, Hawling Street, Redditch, Worcestershire

If you are not satisfied with how your data is handled, you have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO).

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